I make ideas that look good in black.

Mumbai-based Art Director obsessed with finding patterns, breaking them, and building something people can't ignore.

I like work that's bold, slightly dramatic, and never over-explained.

If it feels safe, it's probably not done yet.

Currently making things happen for
Whisper • Cathay Pacific • Oral-B • 7UP

Usually dressed in black. Usually thinking in campaigns.

Still waiting for Lemon & Spoon to become an official sport.